This year we are again proud to support the UN’s Global Road Safety Week and Safer Australian Roads and Highways (SARAH) Group’s National Yellow Ribbon Week, both running from 8 to 14 May. Each year’s event focuses on a specific driver behaviour that needs to change to make roads safer for motorists. This year’s focus is on speed, which contributes to around one-third of all fatal road traffic crashes in high-income countries, and up to half in low and middle-income countries.
To increase awareness of these initiatives, during safety week hundreds of thousands of motorists travelling across Transurban’s roads in Victoria, New South Wales and Queensland will be reminded to stick to the speed limits and #SlowDown so others survive.
Transurban will also be lighting Melbourne’s iconic Bolte Bridge yellow and employees will wear yellow ribbons throughout the week to show their support for those affected by road trauma.
Supporting road safety initiatives is a key priority for Transurban and we partner with organisations like Road Trauma Support Services Victoria, the TAC, SARAH, the AAA motoring groups, research centres and government organisations to help make a tangible difference.
If you would like to show your support for Global Road Safety Week you can:
- pledge to #SlowDown so others survive
- keep your eyes on the road and not on your phone so others survive
- wear yellow during 8 to 14 May
- turn on your headlights to ‘Shine a Light on Road Safety’ on Friday 12 May
For more information about the week, please visit unroadsafetyweek.org.